Nike will release its first Caitlin Clark shoe next year. Here’s a first look at her logo
Nike will release the first Caitlin Clark sneakers next year.
The WNBA superstar, and Nike endorser, announced on Instagram Monday that she’s the sportswear company’s newest signature athlete, meaning Nike will design a footwear and apparel collection for her.
The announcement included the first look at Clark’s Nike logo, two interlocking Cs.

“Nike’s signature roster features all-time greats, and I am incredibly proud to join some of the best athletes in the world,” Clark said in a press release. “I’m excited to share a first look at what we’ve started to create together.”
Clark’s Nike signature collection won’t come out until next year, but Nike said it will release some basic products with her logo later this year, including a T-shirt on Sept. 1.
Nike did not release any additional details about the collection, which has been highly anticipated.
The company signed Clark last year to a reported eight-year, $28 million endorsement deal, but it’s been slow to capitalize on her popularity.
Wall Street expects strong demand for Clark’s signature products as the WNBA’s popularity surges.
In June, Nike released a pair of Kobe Bryant’s signature sneakers in the colors of Clark’s Indiana Fever. The shoes sold out instantly.
“With 3.5M IG followers, a record-breaking NCAA career at Iowa, and a high-profile WNBA debut with the Indiana Fever, Clark’s influence is surging,” the Wall Street firm Jefferies wrote at the time. “On its latest earnings call, Nike spotlighted A’ja Wilson’s A’One, which sold out in 3 mins, with plans to double inventory next season. Clark’s trajectory suggests her upcoming signature shoe release could be even more impactful.”
First-year Nike CEO Elliott Hill has refocused the company on sports. Nike also continues to invest heavily in women’s sports, including backing runner Faith Kipyegon’s recent attempt to run a mile in under four minutes.
Nike’s women’s basketball business increased 50% in the fiscal year that ended May 31, Hill said on the company’s last earnings call, “proving that product demand is catching up to the spike in energy surrounding the women’s game.”
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